About the Book: Turning Red into Black by Robin Banerjee is a practical guide to business turnaround and corporate revival. Drawing on real-world examples including Apple and Nvidia, the book examines how struggling companies can diagnose problems, manage crises and return to profitability. Banerjee explores customer focus, leadership, people management, financial discipline, organisational silos and strategic decision-making, supported by practical templates and case studies. Beyond numbers and strategy, he also examines the human pressures behind corporate recovery, from difficult decisions to moments of uncertainty. A valuable resource for entrepreneurs, business leaders and managers navigating challenging business environments.